Author Archive for Curved Marketing

Freshness Update Means You Need Better Content

 

 

When you ask what the Google Caffiene and the Freshness Update means to you, I can break it down to a fairly simple answer depending on who you are.

I buy Cheap Articles and Submit them to thousands of article directories.

You lose.

I buy lots of cheap content and add it to my site so I can have 100s of pages targeting lots of keywords.

You lose.

I focus my SEO efforts on building a ton of backlinks using automated tools instead of promoting actual content.

You lose.

I write or I have someone write 100% original, high-quality content even though I have to pay more for it and I get that content placed on high traffic websites like Squidoo.com

You win.

I have a blog that is updated with high-quality content daily.

You win.

I have reviews written often about my product, book or services.

You win.

I write and distribute press releases as often as possible with newsworthy content.

You win.

I have regularly scheduled events or webinars, etc.

You win

I put out new content often, including text content and video content.

You win

A good blog post about the winners and losers for this update says this;

Well, after several recent revisions that focused on authority and relevance, this one seems to be going directly after timeliness.

All these updates mean that Blackhats will have a harder time tricking Google to achieve higher ranking. It also means content needs to be good — really good.

In fact, any site that wants to be ranking highly in search needs to be producing autoritative, well-written, engaging, timely and relevant content.

Sound familiar? That’s newspaper-level content. We don’t mean that every site needs to be producing news per se. But the same journalistic standard that has applied to newspaper for years is now being imposed by Google on everyone.

So the good news is that sites that deserve to be ranked at the top of Google will be there, but that it’s going to require more time and resources to achieve content production at that level.

Related articles

• Google Freshness Update – What it Means For You (poweredbysearch.com)
• Google Freshness Update Impact – Panda All Over Again? (holisticsearch.co.uk)
• Winners and Losers in Google’s Freshness Update (fool.com)
• Google “Freshness” Update Affects 35% Of Searches: Winners & Losers (readwriteweb.com)
• Google tries to keep SERPS from going stale with Freshness update (econsultancy.com)

Why Choose SEO Hosting?

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Find Out More About Your Hosting – For Techies

I found a pretty nice online tool that shows the technologies employed to make your website or blog function.

What does this have to do with hosting? If your hosting or server does not support some of these technologies, you are limiting your options for what you may want to do now or in the future.

The following report is from http://www.SEO.pn, a blog we host at SEO Hosting Provider.com.

Server Information

*nix

A *nix based operating system (undisclosed)

Apache

Apache has been the most popular web server on the Internet since April 1996. (Take that you dot net & windows server people)

mod_ssl

This module provides strong cryptography for the Apache 1.3 webserver via the Secure Sockets Layer (SSL v2/v3) and Transport Layer Security (TLS v1) protocols

OpenSSL

The OpenSSL Project is a collaborative effort to develop a robust, commercial-grade, full-featured, and Open Source toolkit implementing the Secure Sockets Layer (SSL v2/v3) and Transport Layer Security (TLS v1) protocols as well as a full-strength general purpose cryptography library.

Auth Passthrough

Frontpage security module for Apache.

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Javascript Libraries

SWFObject

SWFObject is a small Javascript file used for embedding Adobe Flash content. The script can detect the Flash plug-in in all major web browsers (on Mac and PC) and is designed to make embedding Flash movies as easy as possible.

jQuery UI

jQuery UI provides abstractions for low-level interaction and animation, advanced effects and high-level, themeable widgets, built on top of the jQuery JavaScript Library, that you can use to build highly interactive web applications.

JQuery

JQuery is a fast, concise, JavaScript Library that simplifies how you traverse HTML documents, handle events, perform animations, and add Ajax interactions to your web pages. jQuery is designed to change the way that you write JavaScript.

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Widgets

Sphinn

A social news and media site for the internet marketing community.

WordPress Plugins

Plugins are tools to extend the functionality of WordPress. seo.pn uses various plugins from WordPress to provide additional functionality. Some of them may be listed here.

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Blog Publishing

WordPress

WordPress is a state-of-the-art semantic personal publishing platform with a focus on aesthetics, web standards, and usability.

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Frameworks

PHP

PHP is a widely-used general-purpose scripting language that is especially suited for Web development and can be embedded into HTML.

Shockwave Flash Embed

seo.pn contains Adobe Flash content embeded without the use of JavaScript.

Frontpage Extensions

A web site administration tool from Microsoft for the Microsoft Windows line of operating systems. It was part of Microsoft Office application suite from 1997 to 2003.

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Audio Video Media

YouTube

seo.pn has embedded videos from YouTube.

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Content Delivery Network

AJAX Libraries API

The AJAX Libraries API is a content distribution network and loading architecture for the most popular, open source JavaScript libraries.

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There was a lot more in the report. You can run the tool on any website to see what technologies are being implemented. You can do that at BuiltWith.com

If you want to know all of the technologies and applications that we provide to our customers, visit this page at SEO Hosting Provider

SEO Hosting Provider Blog Launched

I finally decided to add a blog about SEO Hosting to SEO Hosting Provider.com. The blog is designed to discuss not only the blogging services we provide,but to also talk about SEO Hosting and web hosting in general.

We welcome all comments and suggestions from our hosting customers and those who are just considering SEO Hosting for their websites and blogs.

So welcome to the SEO Hosting Provider Blog.

Hello world!

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!